Union Beverages
Client: Union Beverages
Skills: Go-to-market strategy and business start-up
Website: www.unionbeverages.com.au
With an already-successful family manufacturing business notching up 20 years under their belt, our client was looking to diversify the business into something more sustainable in the beverage industry.
With an already-successful family manufacturing business notching up 20 years under their belt, our client was looking to diversify the business into something more sustainable in the beverage industry.
Having contract packaged shot, spirits and RTD’s the business needed assistance setting up the business for wine. With a customised bottling line already in the works we assisted in building out their winemaking and wine bottling service, including capital equipment purchases and process advisement.
We fully branded the business, got to work on a go-to-market strategy and built their digital assets and presence. Utilising the wine trade media we targeted the wine producers, exporters and brand owners via editorial and paid ads.
With ongoing SEM and SEO management we continue to deliver solid leads to the business which is going from strength to strength
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